Former President Donald Trump has transformed from a cryptocurrency skeptic to a major player in the digital asset space, launching multiple crypto-related ventures that blend his political influence with business interests.

Trump has embraced digital currencies with unprecedented enthusiasm for an elected official, promising to establish the United States as 'the world capital' of digital assets while simultaneously attaching his name to various crypto-themed products.

Luxury Watches and Limited Editions

A Trump-licensed watch store is selling the exclusive 'Crypto President Tourbillon' timepiece for $100,000, accepting only bitcoin as payment. Limited to just 10 pieces, each watch features 229 'bitcoin orange sapphires' and comes with Trump's signed letter of authenticity.

Meme Coins and Market Volatility

The president's meme coin initially reached a market cap of approximately $15 billion shortly after launch, but has since lost about $11 billion in value. The launch was followed by a First Lady Melania Trump meme coin, drawing mixed reactions from the crypto industry.

Expanding Product Lines

The Trump brand has extended into crypto-themed sneakers, priced at $299 per pair, with a limited production run of 400 pairs scheduled to ship in April.

Major Investments and Partnerships

Chinese crypto entrepreneur Justin Sun's company has invested $75 million in World Liberty Financial, a decentralized finance platform launched with Trump family involvement. Additionally, Trump Media & Technology Group has announced plans to allocate $250 million toward new investment products and decentralized finance services.

While Trump maintains no direct decision-making role in TMTG, he holds a 53% stake currently valued at over $3 billion, despite the company's modest revenues and significant losses.